Nautique Yachting

Our work for Nautique Yachting connects yacht listing technologies, API management, lead capture, sales operations, after-sales support and document management through a custom CRM and brokerage platform. Website and application development, digital marketing and brand materials complement this work.

Services Provided:
As Bilişim Atölyesi, we collaborate with Nautique Yachting to strengthen their brand and streamline their operations by offering a range of tailored digital and marketing solutions. Our services include:

  • Web Design & Development: Designing and developing a sleek, professional website that reflects Nautique Yachting’s premium positioning in the yacht market.
  • Mobile App Design & Development: Creating intuitive mobile applications to provide users with a seamless yacht browsing and transaction experience.
  • Custom CRM & Brokerage Platform: Developing connected listing technologies, API management, lead capture and management, sales operations, after-sales support and document management.
  • Social Media Consulting: Providing strategic guidance to optimize Nautique Yachting’s presence across social media platforms and engage with their target audience effectively.
  • Emailing: Crafting targeted and engaging email campaigns to keep their clients informed and connected.
  • Digital Media Marketing: Managing impactful digital marketing campaigns to expand reach and elevate brand visibility.
  • Brochure Design: Producing sophisticated brochures that showcase Nautique Yachting’s offerings with elegance and precision.
  • Printed Marketing Materials: Developing high-quality printed materials for events, client presentations, and promotional purposes.

A connected CRM and brokerage operations platform

For Nautique Yachting, we developed a custom platform spanning the full customer and yacht sales workflow. Listing technologies, API management, lead collection and management, sales operations, after-sales support and document management form part of the same system.

  • Listing technologies: Managing the yacht portfolio, boat information and listings connected to the public-facing website.
  • API management and integrations: Connecting listing sources, the website and CRM through internal and third-party APIs.
  • Lead capture and management: Collecting website enquiries, recording their source and customer history, and supporting assignment and follow-up.
  • Sales operations management: Bringing quotation tracking, deal pipelines and sales-team coordination into the daily workflow.
  • After-sales support: Managing ongoing customer requests and communication after a sale.
  • Document management: Keeping boat, sales and support documents connected to the customer and operational records they belong to.

Read about the Nautique Yachting CRM and brokerage platform.

 

The Digital Components of the Project

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