Your Website Form Should Know Which Yacht They Mean
2 April 2026A Small Inventory Can Still Make a Good Website
13 April 2026Why does a yacht appear in the full inventory but disappear when the buyer chooses a length range it should match? The first place to look may be the record rather than the filter’s visual design.
Search depends on consistent data. A value stored in the description but missing from the structured field may not participate in the filter. Different units or inconsistent categories can create similar surprises.
Run a search you can predict
Choose a small group of listings and write down which records should match a few ordinary searches. Use the team’s confirmed specifications to form that expectation. Then perform those searches on the website and compare the results.
Include an incomplete listing. Decide whether it should appear in an unrestricted view, how missing values are represented and what a buyer sees when opening it. The team should know the difference between absent information and a vessel that does not meet the filter.
- Check that the searchable field has a value, rather than only descriptive text.
- Check the units and the meaning of the value stored.
- Check that the category label matches the option shown to visitors.
- Check the same record after an approved correction.
Choose the filters from buyer questions
The best starting set is often smaller than the full list of available fields. Ask the sales team which distinctions help buyers narrow their search. A technical term familiar to staff may need a clearer public label.
When no yachts match, make that state understandable. Let visitors reset the filters and provide a route to discuss their requirements with the team. Empty results should not leave them wondering whether the website is broken.
This diagnostic exercise is useful before commissioning additional search features. Our listing management guide explains the source records, while our website guide looks at the buyer’s route through them.