Industry software for yacht sales teams
Yacht Brokerage CRM
Connect your yacht portfolio, buyer enquiries and broker follow-up in one working process.
Developed by Bilişim Atölyesi for yacht brokerages, distributors and sales teams, our CRM brings listing technology, API connections, documents and after-sales relationships together. The implementation is adapted to the way your team works.
Designed around a broker’s working day
One buyer can consider several yachts. One yacht can attract enquiries from different campaigns. Pricing, availability and team responsibilities can change while conversations continue. Our approach connects yacht, customer, enquiry and broker records so those relationships can be followed together.
Which customer is interested in which yacht, who is handling the conversation and what happens next? The CRM supports these questions as part of the team’s daily work.
Product scope
Yacht inventory and listings
Make and model, specifications, price and currency, location, sale status, imagery and equipment records. Manage sale, charter and new-build inventory in connection with relevant customer enquiries.
Lead capture and management
Record enquiries from website forms and campaign channels with their source. Maintain the relationship between customer, yacht and broker, with enquiry status and interest-level tracking.
Broker and sales operations
Assign responsible brokers, record conversation notes and organise calls and reminders. Follow active, completed or cancelled enquiries and record sales outcomes and their reasons.
APIs and data integrations
Connect yacht and enquiry information with websites and relevant systems. Define field mapping, data transfers and update flows around the agreed integration scope and business workflow.
Documents and yacht files
Keep documents associated with the relevant yacht, model or sale record. Maintain the operational context of technical files and documents prepared for customer communication.
Continuity after the sale
Associate a sold yacht with its customer, hull number, configuration and documents. Connect delivery, service and customer platforms according to the project’s scope.
From a new enquiry to the next conversation
- Record the enquiry. Bring the source, customer and yacht context together.
- Assign the broker. Make the enquiry part of the responsible person’s follow-up view.
- Continue the conversation. Associate notes, call dates and next actions with the enquiry.
- Review the outcome. Record the result and reason for subsequent evaluation.
Lead filtering, assignment rules and connected channels are defined during implementation. The aim is to give salespeople usable enquiry context as well as contact details.
A shared view for the team and management
Reporting by enquiry source, broker and model helps teams review activity and outcomes together. User roles and team relationships connect access decisions with working responsibilities.
Statuses, reports, access scopes and integrations are agreed as the system is adapted to your business. Requirements for multiple brands or operations are considered as part of that design.
Extend the workflow where your operation needs it
For projects involving flag registration, registration documents, renewals and related case management, connected modules such as Nautique Registry can extend the operation while retaining links to sales and customer records.
See an implementation in our Nautique Yachting project, or read our approach to yacht listings and buyer follow-up.
Review the CRM against your team’s workflow
Let’s examine your inventory, lead sources, current systems and after-sales requirements, then define the modules, integrations and adaptations your operation needs.